Case study · HVAC · Baldwin County, AL
A 345-page platform, and the grid rank to match.
Every city the trucks serve, times every HVAC service — each an indexed, crawlable page on real local data. Here is what moved in month one, with the verified numbers and the owner's figure kept firmly apart.
Routes shipped
345
Live-sitemap-verified — a city × service platform, every cell individually routed
Live sitemap · 2026-06-09
Average grid rank
6.59 → 3.16
Mean position across the tracked keyword grid, month one — lower is better
Rank grid (CDS-tracked) · 2026-06
Revenue the owner attributes to the build
~$34K
The owner's figure. We didn't audit their books, and we won't present it as if we did.
Owner-reported
Architecture
345 pages.
One source of truth.
Each square is one indexed, crawlable page. The matrix covers every city the trucks serve times every HVAC service — 21 × 10. The cluster to the right is the infrastructure beneath it: four interactive tools and nine Schema.org entity types.
← 10 HVAC services →
What we verified, and what the owner reports
We keep these two columns apart on purpose. The left is measured from systems we run; the right is the owner's own figure, passed along with its label and nothing added.
Verified
345
Routes shipped
Live sitemap · 2026-06-09
6.59 → 3.16
Average grid rank
Rank grid (CDS-tracked) · 2026-06
10
Service requests, month one
Resend lead log · 2026-06
4 · 9
Interactive tools · schema types
Source repo
Owner-reported
~$34K
The owner attributes roughly $34K to the engagement. We never verified it against their books, so we label it and pass it along at face value — no more.
Owner-reported
Sources
Live sitemap · 2026-06-09
345 routes
Source repo
4 interactive tools, 9 Schema.org entity types
Rank grid (CDS-tracked) · 2026-06
Average grid position 6.59 → 3.16, month one
Resend lead log · 2026-06
10 service requests, month one
Owner-reported
~$34K revenue attributed to the build (not CDS-verified)
A platform this size is not for every business — but the discipline is. Tell us what you sell and where, and we'll scope it honestly.
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